THE PROCESS OF DEVELOPMENT AND DEPLOYMENT OF KNOWLEDGE MANAGEMENT AT THE HEADQUARTERS OF BUNGE ALIMENTOS – GASPAR/ SC

Authors

  • Tatiana Magierski Bistek - SC
  • Édis Mafra Lapolli Univesidade Federal de Santa Catarina - UFSC
  • Maurício Iost Guimarães FASSESC - SC

DOI:

https://doi.org/10.14210/alcance.v15n1.p43-60

Abstract

Organizations that want to seize the opportunities created by globalization, diversity and technologies, while reducing the risks associated with this reality, need a management in which the effective use of knowledge is a key part. This article examines the process of development and deployment of Knowledge Management in a company of international prominence in the agribusiness industry: Bunge Alimentos, located in the town of Gaspar, in the State of Santa Catarina. For this procedure, a survey will be carried out with a descriptive quantitative approach. The interest in investigating Knowledge Management in its initial phase, in a large company with significant market power, is due to the understanding that this management technique is important, in an environment where the competitive positions of most organizations are determined not only by their physical and financial capital, but more importantly, by their intellectual capital - knowledge, experience, expertise, and various intangible assets.

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Published

2008-07-30

Issue

Vol. 15 No. 1(Jan-Abr) (2008)

Section

Article

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