THE PROCESS OF IDENTITY BUILDING IN ORGANIZATIONS: A RE-READING ON IDENTITY

Authors

  • André Felipe Vieira Colares Universidade Federal de Minas Gerais
  • Luiz Alex Silva Saraiva Universidade Federal de Minas Gerais

DOI:

https://doi.org/10.14210/alcance.v23n4(Out-Dez).p568-577

Keywords:

Identity. Individual. Organization.

Abstract

This teaching case study explores the study of personal, social, work and organizational identities. Identity does not consist only of individuals’ isolated choices, but is also heavily influenced by social agents and institutions. This case study developed in this work is the life story Marko Zikyr. In his early twenties, as a homosexual, Zikyr successfully passed a selection process to work for multinational company in the city of Belo Horizonte, the capital of Minas Gerais. After a few months in his new environment, Marko started to constitute himself – his personal identity begun to take on traces of emancipation. His behavior, his way of being, and his view of what it means to be a homosexual began to change. However, the company he worked did not accept “gay” employees in top positions. Through this policy, it believed it was “protecting” its business image. So Marko had a dilemma – whether to "look gay” or not, that was the question – which went beyond his image, raising issues of his identity. After going through several situations, in order to keep his job Marko agreed to accept the conditions imposed by his superior, adapting himself to heteronormativity.

Author Biographies

André Felipe Vieira Colares, Universidade Federal de Minas Gerais

Mestrando em Administração pela Universidade Federal de Minas Gerais - Linha de Pesquisa Estudos Organizacionais e Sociedade.

Luiz Alex Silva Saraiva, Universidade Federal de Minas Gerais

Professor Adjunto do Departamento de Ciências Administrativas da Faculdade de Ciências Econômicas da Universidade Federal de Minas Gerais. Docente do Centro de Pós-Graduação e Pesquisas em Administração da Faculdade de Ciências Econômicas.

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Published

2017-02-24

Issue

Vol. 23 No. 4(Out-Dez) (2016)

Section

Case for Teaching

License

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